The aim of this research was to look at the emergence of wearable technology and the internet of things (IoT) and their current and potential use in the health and care area.There is a wide and ever-expanding range of wearables, devices, apps, data aggregators, and platforms allowing the measurement, tracking and aggregation of a multitude of health and lifestyle measures, information and behaviours. The use and application of such technology and the corresponding richness of data that it can provide brings the health and care insurance market both potential opportunities and challenges.